The digital space has brought a lot of advantages to the world, including how we purchase various services and products. Luckily, online shopping is not only restricted to groceries or clothing items but has also extended to the art landscape. We now benefit from more ways to purchase artwork than ever before, and we have technology to thank for this. Buying art online can provide a more easeful experience, as you don’t need to spend hours travelling between galleries looking for the best art piece for you. Instead, you can browse online, and with just a few clicks, search plenty of beautiful artworks that match your preferences and desires.
There are many advantages to buying art online compared to traditional galleries. Maybe the most noticeable one is that this brings a better convenience, and in a matter of seconds, you will be able to glance at numerous art pieces created by artists from all over the world. You might have never had this opportunity in traditional galleries, as no one could have brought that many art pieces in a physical location. So, the online art market has opened the door to plenty of benefits, such as discovering emerging artists, exploring new art styles, and even buying art pieces from renowned artists in a more accessible way.
However, some challenges are associated with purchasing art online, so it can be a good idea to find out the best tips to make this experience much easier. Keep reading to discover some of them.
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Research, research, research
With the help of technology, you have all the information you need at your fingerprints, and you can learn plenty of new things thanks to it. When you want to buy art online, your research should focus on a few crucial factors, like the reputability of the online seller and more details about the artist. So, ensure that the online seller or the website from where you buy your art pieces is reliable, as you need to be 100% sure of this fact. Otherwise, you risk losing your money or receiving a fake product. To ensure the website is legitimate, you should look at customer testimonials and reviews, which can offer insights into a platform’s authenticity.
A reliable online marketplace or gallery should have a section about the refund policy or payment methods on its website. This can offer you peace of mind, as you know you are not dealing with fraud. Researching the website from which you are buying is imperative, as if you have more information, you can be more secure about your purchase.
Take a look at the authenticity of artworks
After researching the platform, you should do the same with the art pieces that have captured your attention. So, look for their certificates of authenticity and provenience, which will offer details on whether you should invest in that particular piece or not. If you see art as an investment, it is even more crucial to consider the certificate of authenticity, which is as important as the art piece in this situation. Every artwork should have this type of documentation, as it offers essential details on the art, such as provenance, date of creation, and the artist. This documentation will greatly help if you plan to resell the art piece in the future.
Think about what type of art you want
You will have a much easier time if you think about the type of art you want or the reason behind this desire. For example, do you want to buy artwork to decorate your house? Or because you are tempted to curate an art collection? You should decide your intention from the start, especially because your options are endless when buying art online. So, if you think about some details before, you can choose better artworks that speak directly to you and match your needs and preferences. Then, you can also consider the art’s size, techniques, or style and set a budget for this purchase. In this way, you will be better prepared to make the right decision for yourself.
Details about the artist
The artist is also important when buying art online, so you should try to discover more information. In most cases, you will find this information on the online gallery’s website. There, you can look at the artist’s bio, other examples of artwork, and even a link to their own website. You should research some information about the artist because it can help you better ensure that the artwork you buy is authentic and legitimate. However, the artist’s details will also help you understand their work better and bridge the gap between your view and the one of the artist. This can add a deeper meaning to the artwork, which can help you appreciate it better.
Shipping
As we are talking about quite a fragile product that can be damaged if not handled well, you must also look at the shipping options when buying from an online platform. Some websites can even provide a tracking number on your order so you can be better informed about your artwork and track its progress until it arrives at your house. Unfortunately, art shipping can be quite costly in most cases, which occurs even more for fragile, large, and expensive artworks. So, you need to ensure the online gallery is partnering with trusted shipping services so that the art piece will arrive safely and soundly at you.
You should also check the return policy to see whether your artwork has one. This factor varies greatly from one platform to another, as some can offer very flexible return policies, while others don’t have one at all.
Are you ready to buy art online?
Buying art online has improved the traditional experience, especially as it is more convenient and helps many people worldwide find artwork that speaks directly to them. We hope that with the advice given in this article, you will be able to overcome any challenges buying art online might present.