You know how getting Google reviews can be a total game-changer for your business? I’ve been helping small business owners with this for years, and I’ll tell you what — most people make it way harder than it needs to be. Let me walk you through the easiest way to get that sweet Google review link.
Why Bother With Google Reviews?
Before we learn how to create a Google review link, here’s a quick reality check — 93% of customers check online reviews before buying anything. Wild, right? And Google reviews are basically the holy grail of online reputation. They show up right when someone searches for your business. No pressure!
What We’re Actually Going to Do
We’re going to create a simple link that takes your customers directly to where they can leave a review. No more “I couldn’t find where to review” excuses. Trust me, this is going to be way easier than you think.
Step 1: Make Sure You Have Google Business Profile
First things first — you need a Google Business Profile (they used to call it Google My Business, by the way). Don’t have one? Just head over to google.com/business and set it up. It’s free and takes like 15 minutes tops.
Step 2: Find Your Place ID
Okay, here’s where the magic happens:
- Go to Google’s Place ID Finder (just Google that exact phrase)
- Type in your business name
- Look for the long string of letters and numbers under your business name
- That’s your Place ID! Copy that bad boy
Step 3: Create Your Review Link
Now for the fun part! Take this template and just plug in your Place ID:
Copy
https://search.google.com/local/writereview?placeid=YOUR-PLACE-ID-GOES-HERE
Just replace that last bit with your actual Place ID. Boom! You’ve got yourself a review link.
Step 4: Test It Out (Please Don’t Skip This!)
I can’t tell you how many times I’ve seen people share untested links. Be better than that! Click your link and make sure it:
- Opens the right business
- Goes straight to the review box
- Works on both desktop and mobile
Step 5: Make It Pretty (Optional but Nice)
Look, that long URL isn’t exactly sexy. You might want to:
- Use a URL shortener like bit.ly
- Create a custom domain redirect
- Make a nice button for your website
Step 6: Share It Like You Mean It
Now you’ve got your link, here’s where to use it:
- Email signatures (my personal favorite)
- Text message follow-ups
- Your website
- Receipt footers
- Thank you pages
Step 7: The Secret Sauce
Here’s something most people miss — timing is everything. Send that review link when your customer is happiest. Just made a killer delivery? Solved their problem? That’s your moment!
Quick Troubleshooting
If your link isn’t working:
- Double-check your Place ID (seriously, one wrong character ruins everything)
- Make sure you’re signed into Google
- Try clearing your cache if it’s being weird
That’s it! You’ve now got a direct pipeline to more Google reviews. And remember — every single review counts. Even getting one review a week adds up to a pretty impressive profile by the end of the year.
Need help? Just drop a comment, and I’ll walk you through it. This stuff can be tricky the first time, but I promise it gets super easy once you’ve done it once or twice!